We all know that if you want to succeed in the digital age you’ve got to have a website that showcases what you do. But looking good is only the start of the process. Norwich Thrive member Tracy Martin from it’s eeze websites says that it’s not just having the right content and images that’s important, being responsive is crucial too. Read more
Most people will tell you they attend a professional event to network, yet most people don’t know how to do it effectively.
So here’s my top tips on how to survive. Read more
With the summer holidays almost over and the children ready to go back to school, it’s time to turn our attention back to business. The first day back at school children look to catch up with their old friends, share their holiday stories and look to make some new school friends. Now we’re all grown-up is it the same for us? How do we, as business people do this? The answer – network! Read more
It’s my belief that the most successful people are the usually the best connected, this isn’t because they have the best contacts or are known more people but they instinctively know how to build develop and nurture their connections. Read more
Lee Turner, creative director at design agency The Creative Armoury gives us a quick masterclass on how to make your brand deliver the right results.
Prepare to stand out
“For any business, a strong identity should serve as an iconic shorthand, clearly conveying, with an appropriate level of gravitas your key point of difference in the marketplace,” says Lee. “Your logo and your brand expression should be a distillation of what your company stands for and why you are different. By channelling these values, you can begin to communicate in a truly relevant way.” Read more
If you’ve had a bright idea that needs protecting, Michael Flynn is your man. A specialist in intellectual property, Michael helps creative types navigate the complicated process of safeguarding their ideas, and helps inventors and brands owners on the tricky journey to market. However, this niche area of law isn’t Michael’s only passion – he’s also got a vintage VW campervan hire company and has an impressive collection of guitars. Read more
It was just last year that Sandra Flanagan left her role as deputy CEO of mental health charity Norwich MIND to set up her own consultancy. Her mission is to teach companies how taking care of their employees wellbeing has huge benefits to the business as a whole. It’s been a big leap of faith but Sandra is now working across the country with all kinds of different professionals. Here she tells us about striking out on her own, how Thrive keeps her sane and her passion for fashion. Read more
Walk into any business networking event and there are usually two types of people you are most likely to meet, the first set, these are the people who are inspiring and stimulating, they leave you feeling upbeat, glad that you’ve encountered them and you look forward to having another conversation with them in the future. The other set, these people suck the energy from you, they monopolise the conversation, only talk about themselves and frankly you wished you had never met. It can be awkward moment knowing how to end the conversation and move on, but how can you make a graceful exit? Read more
Have you heard this? “I don’t need to network”. What you’re really saying is that you will never be in need of the help of others.
Networking is just a fancy word for relationship building, in which business people and entrepreneurs meet, so what you’re basically saying that you are happy to live enclosed within the group you’ve created, you know all you need to know and have put up barriers to stop anyone else entering in. We rely on our networks to advise us and keep us on track, and we give back to our networks in return, the better your network the more knowledge you can tap into. Read more
Today there are all types of opportunities to meet people and strengthen business connections, but it’s only with time and patience that these relationships will thrive and flourish, but naturally like anything good, this takes some effort. Read more
The trick is to find those who know more than you do and start building good business relationships!
Networking events are a complete waste of time unless you are prepared to invest regular time and effort. If you are mostly networking and meeting people once and then you’ll never see them again, this is wasting your time. People don’t usually do business with or refer business to people they just met. Read more
Many people seem to think that networking for their business is all about meeting lots of people. Do you seriously believe that barely getting to know loads of different people will mysteriously produce sales? Read more
In a business networking group, apart from the quality of your products and your service, it’s the relationships you create in your networking group which is important. Read more
It’s not what you know, but who you know, we’ve all heard this but I think we should go one step further and say…. It’s not what you know, or who you know, but how well you know them and this is what really counts. Networking is still misunderstood, so this is why successful networkers get to know their contacts. Read more
Don’t waste your time going to networking functions unless you are willing to work at building solid professional relationships.
If you are not networking for the long haul, stay at home.
Networking that will grow your business, attract long-lasting business associates and develop a solid referral base is about building relationships built on trust and respect.