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Networking – don’t just turn up when you want something

The more successful networkers, the people who use networking to build their business, are very used to spotting the people who only turn up when they want something.  Most people hate selling and I don’t know about you, but I don’t like being sold to, just hearing someone’s hard pitch, their words often make me mentally switch off.  I think that hard selling is now old fashioned, we’re subconsciously aware of these selling methods and marketing has come round full circle, it’s about building relationships rather than about ‘selling to’ and for me I think that all hard selling does is hack potential clients and customers off and send them rapidly on their way to someone else who doesn’t do it. I like to buy, the way I want to buy, when I wish to buy.
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A great place to make surprising and lasting connections

Being a member of Thrive has opened up several business opportunities and helped me to expand my network of professional contacts, many of whom have become friends. I’ve been impressed by how several aspects of Thrive has helped change and shape my business.

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Tours tastings and talks, not just your Grandad’s beer.

Last year Cheryl Cade gave up her day job to embark on a business built around her true passion – beer! Now she and her husband Mark run The Thirst Consultants, a company committed to celebrating beer and elevating its reputation. Here Cheryl tells us about turning her hobby into a living, and how networking is key to making her business a success! Read more

Networking know how: What’s your networking strategy?

There are plenty of people who turn up to networking events believing that their very presence will unlock doors and help them build important connections. At Thrive, we passionately believe that face-to-face connections are vital and that forging personal relationships at networking events is the key to building a strong business network. But simply arriving and shaking hands is not enough to make networking work most effectively for you – you need that all-important strategy. Read more

Connections count

When I went along to my first Thrive meeting I had no idea that, just a few weeks later, I’d be handling the public relations for a music festival.

It all happened so organically, in the way that many Thrive connections do, during the second conversation I had with one of my fellow group members. Read more

Thrive Face Of The Fortnight – Steve Jenkins, SJD

Leaving the safety of graphic design agencies to set up on his own was a big gamble for north Norfolk creative Steve Jenkins. But he’s held true to his vision, and says the world of self-employment is exciting and fulfilling. 

Thrive: Pitch us your business, Steve. Read more

What Is a “Professional Network?”

A “professional network” is actually a group of business people who like each other and are willing to help each other out.

It’s about making connections by building solid relationships, it’s no more difficult than that. Read more

Thrive First Aid Training

Trained first aiders in your home or workplace could be the difference between life and death.
This course is designed for people who need to refresh their skills or those new to first aid and is to be delivered by Sandra Flanagan.  This interactive and practical course has been designed around her extensive experience in this field.  It is a three hour emergency First Aid Course that will cover all the basic emergency procedures and likely events such as: Read more

Networking – it’s a people game not a numbers game.

Are you meeting as many different people as possible at different events and collecting the maximum number of business cards? Are you playing the networking numbers game? I believe that this is like being on a carousel, just keep going round and around and getting nowhere, starting from scratch every time you network. Read more

Make networking part of your marketing routine.

Many business people don’t bother with asking for leads and connections. It might be that they find asking uncomfortable or just assume their friends, customers and clients will pass along good words about them. They hope to get new work, of course, but they don’t do anything about it.

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Networking Success

When networking the aim is to achieve results that positively influence your business, yes, the primary reason you’re networking is to get referrals, but you also gain access to professionals in almost every type of business and to do this you need to have set some overall goals for your networking activities, which will undoubtedly open new doors and different pathways for you. Read more

It not how big it is that matters!

One of the biggest myths in business is that you must have a large network if you want to succeed.  The reality is that the size of your network is not what’s important.  It’s the influence of the people within your network that counts.
So stop wasting your time swapping business cards at networking events.  Many of the people attending these events are there to sell to you, not to buy from you. They walk into a room, hand out business cards and boom – they score? I don’t think so! Have you ever bought from them?
 
But let’s be realistic, how do you go about networking without driving yourself crazy?  The fact is you don’t have to run yourself into the ground shaking hands and attending social events. The art of networking is much more subtle than that, choose carefully who you network with and look at their circles of influence. Think of networking as a way of life and a two-way thing, rather than something you don’t like and don’t want to do. Networking is about being able to work together in such a way as to build trusting relationships and lasting friendships. It’s the ability to maintain valuable links and connections with people and to enjoy each other’s companionship along the way.
 
If your network has 1000’s of people but you don’t know them well, it will have a commercial value of close to zero.  If your network has just 20 people but they are motivated and have a real circle of influence within their connections, it will have a massive commercial value to you.
 
Thrive networkers in Norfolk and Suffolk have discovered that size doesn’t matter but the best way to network is to get connected is to the right people!
Lorna Burroughes
Thrive developing connections for growth


If you want to keep up to date with networking hints and tips or would like to find out more about how to make business connections and networking in Norwich and Norfolk, please email enquiries@thrive.buzz or ring us on 01603 597727